Firemark
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FUTURES . VENTURES . LABS .

We shape IAG's future by

bringing breakthrough ideas to life.
One Firemark flame motif

Who we are

We are an innovation and venturing hub

IAG

Backed by IAG, Australia and New Zealand’s largest general insurer.

We’re a fun, rebellious, multi-disciplinary team with a shared ambition.

Making the world a safer place is more a calling than a catch-phrase that drives us to challenge the status quo, simplify the complex, de-risk the uncertain and lay the foundations for IAG’s future success.

What we do

We identify, incubate and accelerate new initiatives

to shape IAG's future within, and beyond, our core insurance platform.

How we do it

Our synergies

One Firemark flame motif

Co-creating without compromise, our complementary skill sets and shared vision have always given us a competitive edge, allowing us to work and play, as One Firemark.

Firemark Futures

We discover.

Amongst the corridors and communities of knowledge the world over, our R&D team search for answers, inspiration and growth opportunities.

Firemark Ventures

We invest.

Not just money - but energy, time, expertise and experience into change-the-game start-ups.

Firemark Labs

We experiment & iterate.

Valuing the power of new perspectives above all, we are agile in thinking and fast to deliver.

Our Partners

In close partnership with...

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  • AIMES Logo
  • ANCAP Logo
  • Aust Cyber Logo
  • AWS Logo
  • Digital Health CRC Logo
  • Enterprise SG Logo
  • Greenhouse Logo
  • iMOVE Logo
  • Integra Partners Logo
  • ITS Australia Logo
  • Jungle Logo
  • MAS Logo
  • MS&AD Vertures Logo
  • Munich RE Logo
  • Qualgro Logo
  • RCAR Logo
  • SG Innovate Logo
  • UNSW Logo
  • University of Sydney Logo
  • UTS Logo
  • AIMES Logo
  • ANCAP Logo
  • Aust Cyber Logo
  • AWS Logo
  • Digital Health CRC Logo
  • Enterprise SG Logo
  • Greenhouse Logo
  • iMOVE Logo
  • Integra Partners Logo
  • ITS Australia Logo
  • Jungle Logo
  • MAS Logo
  • MS&AD Vertures Logo
  • Munich RE Logo
  • Qualgro Logo
  • RCAR Logo
  • SG Innovate Logo
  • UNSW Logo
  • University of Sydney Logo